An example of using social media for good.  

Compare the number of  facebook users to people on the planet 200 years ago

 

Who is Jacob?  Where is he?

 

What happened to Jacob’s brother?

 

What would young Uganda children  rather do than stay on earth?

 

What is the promise made to Jacob?

 

Who is the LRA?  Who is the leader?  Who is the bad guy?

 

Why is he bad?

 

How many children has he stolen so far?

 

Who is number one on the war crimes list?

99 percent of people on Earth do not know what?

 

Why did the U.S. not get involved?

 

Explain, “Where you live should not determine if you live.”

 

How does the movement make a difference?

 

Why do you think politicians began to speak up?

 

What does Barack Obama say in October 2011?

 

Why does Kony change tactics?

 

In order for people to care, what must be done?

 

What does make him famous mean?

 

What happened in April of 2012?

 

How can the facebook world help?

 

• The Old Spice campaign has proven to be one of the most memorable creative marketing and advertising concepts ever executed.

The Old Spice Campaign Facts and Figures

Here are some of the numbers that were the result of the continuous marketing campaign.

• The number one most viewed sponsored channel on YouTube
• 236 million YouTube Views
• 80,000 Twitter followers in 2 days
• Facebook Interaction increased 800% with the personalized videos (Fans now total over 1.5 million)
• Sales figures increased by 107 %

 

1.  Would the campaign convince you to use OLD SPICE if you were a man?

2.  Are you affected at all by what you buy when you see what others post about it on social media? Explain.

 

 

 

 

 

 

 

3.  New Story  So did you want to try a Popeyes Chicken Sandwich after the twitter feud with Chick fil a?

4.  How do you market yourself?  If you are on social media, what would colleges or future employers think about you?

5. 68% of admissions officers say that viewing a prospective student’s social media pages is “fair game.” The profiles are public, after all, and reviewing social media can reveal just who that student is.   In fact, what students post on social media can greatly affect not only acceptance odds, but they can get acceptances revoked if unsuitable and offensive material is found.  Do you think this is fair?

6.  What do you find if you google Jennifer Frankling?

7.  Now google yourself.  Find anything?

Part 2:  Market yourself with the about me page

Let’s play Kahoot.  Get your phones out or play online.  https://play.kahoot.it/#/?quizId=9ae1971e-5d75-4345-8535-046e06dec837&playId=88a393ac-80b3-43fc-8d20-aefa1b02bc4a

Assignment Part 1:  Answer all of these

1. What do you like about social media?
   What don’t you like?
2. How do things on social media impact your life offline?
3. Do you ever witness or experience people fighting online or posting something to make
   other people mad?
4. Posting, sharing, liking or commenting on pictures/statuses/videos/etc. that include
   guns, drugs, wads of cash, fights, threats, promoting violence, promoting a crew/gang ,
   etc can link youth to criminal activity and can create consequences such as
   getting arrested, suspended, expelled, fired, or rejected from a job, school, or
   scholarship.  What do you think about that?
5. Some colleges and employers request your social media usernames and passwords to be considered
   for admissions or hiring– this provides them access to look through all of the applicant’s social media history, messages and posts.  Is this fair?
6. When your friends are having an argument in-person, what do you do to calm them down?
   Do you think this approach would be different online? How is it different?
7. Have you heard of cyber banging?
8. Most teens say social media makes them feel better, not worse, about themselves.  What do you think?
9. “Eighty-nine percent of teens have their own smartphones.  They grew up alongside Instagram and Snapchat. They do research papers on Google Classroom, find emotional support on teen forums, share poetry on Tumblr, and are more likely to text “I love you” before they’d ever say it to your face.”  Do you see yourself in any of these statements?  Explain.
10. They can’t stop. They won’t stop.  Most teens think technology companies manipulate users to spend more time on their devices. Many of them also think that social media distracts them and their friends.  Do you agree with this statement?  Explain.
11. Snapchat and Instagram are where it’s at. In 2012, Facebook dominated social networking use among teens. Today, only 15 percent say it’s their main site (when one 16-year-old girl was asked in a focus group whom she communicates with on Facebook, she replied, “My grandparents”).  True?
12. Social media takes teens away from personal relationships and distracts them from paying attention to the people they’re with.  Agree?
13. Exposure to hate speech is on the rise, while cyberbullying is less common. Only 13 percent of teens report ever being cyberbullied. But nearly two-thirds say they often or sometimes come across racist, sexist, homophobic or religious-based hate content in social media.  Is this true?

Assignment Part 2:  One Positive = the Selfie

Sometimes a good selfie can just be a self esteem boost.

Add it to this post.

Before you even begin to write your hero’s journey, I need you to first think about your hero.  The other day you created a super hero.  Feel free to make them your hero.  Maybe that is not what you want.  Fine.  Create a new character.

The Paragraph before the first paragraph.  The Pre-Paragraph?  In at least a paragraph (just the very minimum buddy) describe your hero’s ordinary world.  This is where your hero normally lives.  Introduce your hero.  Who are they?  Describe them.  What is daily life like for them?  Where do they live?

Paragraph 1:  The Call to Adventure…The hero must face a challenge or problem. What happens to the hero that forces them to face some challenge?  Maybe think of a villain here.

Paragraph 2:  Assistance  At first, your hero is afraid.  Talk about what makes them nervous.  Why do they have doubts?  Introduce the mentor (the person who helps him or her accept the call to adventure)   Describe the mentor.  What will they say to convince your hero to accept the adventure?

Paragraph 3:  Departure  Hero accepts the call and leaves the ordinary world. Describe how the Hero knows they have to do what they have to do.  What are they going to have to do?  Possibly describe the new place that they will have to go.  How is this new life so very different than their ordinary world?

Paragraph 4:  Trials It is not easy work being a hero.  What are some of the trials that your hero must face?

Paragraph 5:  Approach  Time to approach one of the biggest challenges or fears.

Paragraph 6:  Crisis  Darkest Hour.  Things are not going well for your hero.  How do they fail?

Paragraph 7:  Treasure  Create a Reward that your hero earns.  The Reward may come in many forms: an object of great importance or power, a secret, greater knowledge or insight, or even reconciliation with a loved one or ally.

Paragraph 8:  Result  What is the result that comes from your hero gaining the treasure?  Whatever the treasure, which may well facilitate their  return to the Ordinary World, the Hero must quickly put celebrations aside and prepare for the last leg of their journey

Paragraph 9:  Return   Now the hero must return home with his/her reward.  Talk about their thoughts of going home and how they look forward to it.

Paragraph 10:  New Life The hero is a changed man or woman. They will have grown as a person, learned many things, faced many terrible dangers and even death but now looks forward to the start of a new life. Ultimately the Hero will return to where he/she started but things will clearly never be the same again.

Paragraph 11:  Resolution How are all problems solved?  How are things different and better?

Paragraph 12:  Back to the Ordinary World  What is life like now that the hero is back to their ordinary world?

 

 

 

Step One:  (adding media to post)

What are the top social media sites used in this class?

Let’s put our data in a bar graph @ https://nces.ed.gov/nceskids/createagraph/default.aspx

 

Step Two:  Answer these

1.  Could you live without your phone for an entire day or would you feel upset?
2. Do you ever think your phone is a distraction?  Explain
3. Where is your phone right this very minute?

4.  What do you use your phone for?  Is it a smartphone? (flip phones anyone?)

5.  How important are likes, views, and follows to you?

6.  What do your parents/guardians say about your “screen” time?

7.  Could you take a break from your phone or social media?

8.  Do you know all the people who are on your social media sites?

9.  Respond to this video.  What do you think?  Do you know people who show a fake reality all for the good of social media?  Explain ways you have witnessed this.

 

 

 

What’s your first memory of social media?

Twitter, perhaps? Or maybe Facebook?  If you’re of a certain age (haha like me) you will likely remember when MySpace was very much numero uno amongst all social platforms.

What social media sites do you use?